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SANTA WATER
Branding
2024
Los Angeles, Ca
What's more important than staying well hydrated? We teamed up with Santa Water to create the most refreshing water brand in LA.
Santa water is a Revitalizing, mineral-enriched, and blessed living water, thoughtfully bottled for individuals committed to their well-being. Promoting regular consumption for a refreshed and invigorated lifestyle.
The brand draws inspiration from Mayan mythology, with its main logo featuring an alebrije crafted from three distinct animals: a deer, an eagle, and a jaguar. Each creature holds profound significance in Mayan culture, symbolizing different aspects of its rich heritage.
Our goal was to create a flexible brand by designing a set of elements—including the wordmark, logo, icon, monogram, and various taglines—it seamlessly adapts to a wide range of applications and sizes.
